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In-House vs Agency | Affiliate Program
Read how Perform[cb] increased order volume, revenue, and more for a brand that took their in-house affiliate program to Perform[cb] Agency.
Premium Affiliate
marketing agency
Perform[cb] Agency launches, manages and scales affiliate marketing programs that drive sales and conversions through performance-based strategies. We work with brands in all stages of their journey from startups to well-established household names. We’re ready to dive in!
Perform[cb] Agency is notably different from other affiliate marketing agencies due to a diversified service offering that is scalable and customizable to your specific business needs. We help brands along every stage of the brand journey from launching a brand new app to helping to incrementally grow an established e-commerce brand’s affiliate program. With specialization in cost per acquisition, mobile, and strategic media placements, our team can create, analyze, and maintain the right marketing mix to achieve your goals.
Performance-based
Results for Marketers
The Perform[cb] Agency team is committed to understanding the goals and KPIs that are vital to your business. We are experts in developing and implementing a customized digital strategy that will be instrumental in achieving your objectives.
On average, Perform[cb] Agency grew client sales:
105%
in the first 3 months
146%
in the first 6 months
289%
in the first year
Clients
JOIN PERFORM[CB] AGENCY’S TOP AFFILIATE PROGRAMS
- Collaboration
- Technology
- Results
Our team of industry veterans will take on all the heavy lifting of managing your affiliate program, providing best practices and insights that help you take your affiliate marketing to the next level. While some agency’s offerings are of the “set it and forget it” nature, Perform[cb] Agency’s Marketer and Affiliate Partner Account Managers are known for their innovative strategies and solutions. Learn more!
We are experts in all technology within the industry and can work with whichever tracking platform you prefer, including our own. While our team is working to maximize your marketing ROI, PerformSHIELD is operating behind the scenes to minimize the risk of fraud. The blend of our dedicated compliance team and proprietary technology ensure brand safety, shields marketers from suspicious activity before it ever reaches them, and protects everyone in our performance marketing ecosystem. Learn more!
Perform[cb] Agency strategically creates and executes the most innovative, relevant, and brand-friendly performance marketing programs to drive incremental conversions, sales, engagement and quality traffic. We don’t stop until we reach – or exceed – your KPIs. In fact, many of our clients have come to us as referrals from other clients (our $500 referral reward is just a bonus). Learn more!
Collaboration
We work as an extension of your marketing team, leveraging best practices developed over two decades of partnering with leading brands to create, fine-tune, and maximize digital advertising strategy and execution. While many CPA marketing agencies only specialize in one area of digital brand-building, Perform[cb] Agency has three specific areas of expansive expertise:
PerformONE- PerformMEDIA
- PerformMOBILE
Our industry experts will develop a customized publisher recruitment strategy based on the target demographic and consumer journey for your brand. We will manage affiliate research, outreach, onboarding, and ongoing 1:1 performance partnerships to drive scale for your brand via tactics like content, deal, search, retargeting, loyalty, and cart abandonment.
Perform[cb] Agency handles all of the aspects of your desktop and mobile marketing strategy. As an extension of your digital team, we will identify and foster publisher relationships, create a tailored and strategic placement level plan, execute IOs, provide analysis, troubleshoot, and monitor for FTC and brand standard compliance.
As a mobile marketing agency, we provide you with access to the top mobile publishers with consolidated management of all networks in the space; this management includes continuous optimization, coordination of post-install events to align with KPIs and ROI goals, and a full suite of technology for fraud prevention and compliance.
Beginning with exploratory conversations, and continuing with regularly scheduled reviews and ongoing analysis, the Perform[cb] Agency team will create and maintain a plan leveraging the mix of tactics that is right for where you are today, where you want to be tomorrow, and help you tweak it along the way, always with an eye on achieving KPIs.
For example, if you have little or no experience in the performance marketing space, our Essentials program may be a great place to start; while other brands with long-established affiliate programs may be seeking centralized strategy and management. Regardless of brand size or acquisition goals, all marketer accounts managed by Perform[cb] Agency include:
Affiliate Program Audit
Performance Media & Distribution Strategy
Consolidated
Management
Management
Custom Affiliate Partner
Recruitment & Onboarding
Recruitment & Onboarding
Reporting &
Analysis
Analysis
Relationship
Management
Management
Brand Safety
& Compliance
& Compliance
ROI Optimizations
Appreciate you always being on top of blacklisting our off-Impact promo code activity! this is important because we can reduce double-crediting of trial actions between an impact partner and an influencer we are running direct campaigns with. This has cut down our need to reverse trials every month by a LOT.
Agency Marketer
Since partnering with Perform[cb] Agency, our affiliate program has grown considerably driving incremental sales and helping to lower our acquisition costs. Our Agency team has been great - they really feel like partners. They were quick to understand our brand positioning and customer demographic, and have done a wonderful job keeping our affiliate program optimized and efficient.
Ruth S., Director of Marketing, Hungryroot
We’ve only been live with Perform[cb] Agency for a few months, however, the impact their management has had on our affiliate program has been extremely meaningful. Our affiliate sales increased by 316% within the first two months of launching, and our partner onboarding increased by 51%. With such aggressive growth right out of the gate, we’re excited to see what’s next!
Corey B., Director of Digital Marketing, Wild One
Recently, Perform’s Mobile Management team was able to scale our campaigns to outperform our internally managed Google mobile campaigns, which we feel is a testament to the Agency’s mobile distribution efforts and the partnerships they continue to drive on our behalf.
Atom Finance
Since launching with Perform[cb] Agency, our affiliate program has scaled significantly. Our monthly free trial volume, one of our primary KPIs, doubled 12 months after launch, and then quintupled by month 15. Our Account Management team has been able to test new product offerings for us in the affiliate channel, and we’ve seen such success that we were able to roll those products out to our other marketing channels. We’re in the midst of migrating our Ambassador program to a new tracking platform, and the Agency team has gone above and beyond to ensure the process is as seamless as possible. Their effort and attention to detail doesn’t go unnoticed.
Lance W., Senior Growth Marketing Manager, Skillshare
Our experience working with Perform[cb] Agency has been amazing.
They are strategic, creative, and data-driven. Since launching with them we've seen our program grow 45% year-over-year! As a client, I appreciate everything they do day-to-day to run our program.
Nikki L, Senior Marketing Manager, KiwiCo
Perform[cb] Agency’s willingness to take on our aggressive goals has led to a substantial increase in affiliate engagement and overall affiliate program expansion worldwide. They provide exceptional knowledge of the affiliate landscape and frequently offer fresh ideas to contribute to the growth of our business. We are continuously impressed with their outstanding client support, quick turnaround, flexibility, and sharp focus on detail. We would not be in the same position today without their skilled team.
Desiree W., Manager of Customer Acquisition, Mixbook
Since launching with Perform[cb] Agency, we’ve been truly impressed with how quickly they’ve helped us scale and grow our affiliate program. The team has been an amazing resource for us, and we can always count on them for sound strategic advice, fast communication, and flawless management of day-to-day operations. Cannot recommend them highly enough!
Anna D., Customer Acquisition, Blue Apron