Understanding Mobile Cost Per Install (CPI)

In mobile app marketing, installs are one of the most desired goals for mobile campaigns. Learn how Mobile Cost Per Install (CPI) can help drive more installs.

How to Achieve Successful App Store Optimization

Whether you’re new to the mobile app space or looking to improve your app’s ranking among competitors, Perform[cb]’s formulated a list of the techniques app developers and marketers need to take advantage of when diving into ASO.

Perform[cb] Expands Reach with Mobile Distribution

The full-service content and affiliate management agency, Ignite OPM has expanded its service offerings to include full-service mobile distribution