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SMS Affiliate Marketing Can Be the Key to Converting in a Saturated Market
The average American checks their phone 96 times a day1, a fact that even just 10 years ago would have sounded absurd, but today it’s hardly surprising. We’re reliant on our phones now more than ever, and that means big things for one marketing channel in particular – SMS.How Partners Can Improve Earnings Per Click (EPC) in Affiliate Marketing
Just as marketers need to understand which KPIs best indicate the success of a campaign, affiliate partners also require KPIs to ensure their traffic is driving successful conversions. One of the most valuable KPIs that an affiliate partner can track is Earnings Per Click (EPC), as this metric measures the amount of money earned per each click on a campaign or affiliate link.Perform[cb] Agency Announces the Launch of the Allurez Affiliate Program
Allurez was founded in 2010 with the mission of bringing joy and ease back to the jewelry shopping experience. Allurez founder, Raphi, was shocked by the cost of overseas jewelry retail and decided to create a company where consumers could go directly to the source to purchase fine jewelry at a fair price.Vacation All I Ever Wanted…Had to Stay Home – Virtual Vacation Anyone?
Wow! 2020 sure hasn’t turned out to be what anyone thought it would be. Unless you had global pandemic, virtual school, societal unrest, and murder hornets on your 2020 bingo card, you were most likely experiencing the challenge of having to make some serious adjustments in your “new normal”.Perform[cb] Agency Announces the Launch of the obé Affiliate Program
obé Fitness is leading the charge with the most fun at-home workouts that will get users fit in 28 minutes or less. Since launching in 2018, obé has earned the interest of celebrities such as Kelly Ripa and Claire Holt, household brands such as Outdoor Voices, JetBlue, and NBC, and industry-leading publications such as Vogue, Business Insider, and Fast Company to name a few.PerformSHIELDTM Proactively Eliminates Digital Marketing Fraud
PerformSHIELDTM is Perform[cb]’s proprietary suite of anti-fraud tools that protect marketers and brands from fraudulent traffic in real-time. PerformSHIELD uses a uniquely proactive approach to fraud protection while many others in the industry continue to take solely reactive measures.Perform[cb] Agency Announces the Launch of the Digit Affiliate Program
Launched in 2015, Digit is changing the way millennials budget their money and achieve financial health. Digit enables young people to manage their finances responsibly by analyzing factors such as checking account balance, expected funds, incoming bills, and recent spending. Once Digit has gathered this information, users have the opportunity to choose how much they’d like to contribute to their Digit savings account on a weekly or monthly basis.The mThink Survey is Open! Vote Perform[cb] the Best CPA Network
It’s that time of year again! mThink’s Revenue + Performance Blue Book survey is now open, and we’re up for best CPA Network Worldwide 2021. Thanks to votes from our dedicated affiliate partners and advertisers, we’ve been honored with the #1 CPA Network title the past four years, and we’re not stopping there!Preparing Your Affiliate Marketing for The Holiday Season in the Wake of COVID-19
Thus far, 2020 has been about the farthest thing from ‘ordinary’. Though it may feel as if we’re perpetually stuck in the month of March when society as we know it shut down, the reality is Q4 is right around the corner, and this year it’s going to look a little different.Perform[cb] and iOS 14 – What Does it Mean for App-Install Marketers, and How Can You Prepare?
With iOS 14, Apple has introduced new privacy features for consumers that will impact attribution in mobile advertising. Part of the release is a new version of Apple’s tracking methodology, SKAdNetwork, which handles attribution anonymously. Responses from marketers and the advertiser industry have expressed concern, panic, and even it’s-the-end-of-mobile-as-we-know-it apocalyptic thinking.