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Performance Marketing

Here, you can read about what’s new in the industry as well as how your brand can benefit from our many years of industry experience and known best practices.

Top 5 Affiliate Marketing Trends in 2019

Posted By Perform[cb] on Feb 22 2019
Over the last month, we’ve been monitoring which projected 2019 affiliate trends are already taking hold.  Mobile will take center stage, and many of the other notable trends revolve around this platform.We have identified the following five trends as forerunners for you to keep in mind…

How to: 6 tips on working with dating offers in Tier 1 from MGID and Perform[cb]

Posted By Perform[cb] on Feb 20 2019
Dating offers tend to garner quite a bit of attention and click through rates during winter. So, don’t hesitate to choose the offer and start earning! Here are some tips on how to pick the right offer.

Perform[cb] Launches ColourPop Affiliate Program

Posted By Perform[cb] on Feb 6 2019
Ignite OPM is ecstatic to welcome the ColourPop Affiliate Program to the Ignite OPM client family!

Top 5 App Monetization Trends in 2019

Posted By Perform[cb] on Feb 5 2019
In a digital era where the number of apps available is nearly double the number of users, it’s crucial to know which trends will make you stand out. Adperio’s compiled the top 5 app monetization trends of 2019 to optimize your marketing strategy while maximizing financial gain. Read on to learn how you can escalate your mobile marketing this year.

Publisher Prep: 5 Keys to Successful Promotion Planning

Posted By Perform[cb] on Jan 28 2019
Q1 has huge seasonality for many brands. These brands usually start coordinating their promotions with publishers at least 5-6 weeks in advance, which means publishers need to be prepared for a quick turnaround after Q4. As chaotic as this may seem, Perform[cb] has compiled a checklist of their five most important publisher to-dos to ease your mind and ensure you’re ready for the Q1 holidays.

The Advertiser’s Guide to Valentine’s Day Marketing Planning

Posted By Perform[cb] on Jan 19 2019
Cupid’s holiday, and one of the largest online shopping holidays of the year, is just around the corner, but the Ignite OPM team isn’t sweating it. While Q4’s holiday madness was at its peak, our team was ahead of the curve and already planning for Valentine’s Day – after all, planning ahead is everything when it comes to the holidays. If your brand’s running a bit behind, don’t worry, our team’s compiled some of our best tips and tricks to get your team up to speed on everything needed for a successful Valentine’s Day.

Perform[cb] Makes International Offer Search Easier than Ever

Posted By Perform[cb] on Jan 17 2019
As performance-based marketing picks up popularity, the North American market has become increasingly competitive. So what’s the solution as you feel the market tightening around you? For business savvy affiliate marketers, expanding past your native environment into international territory may be the answer. With our latest update, Clickbooth’s platform makes it easier than ever to seek out international offers!

Finding a Performance-Based User Acquisition Partner to Efficiently Scale

Posted By Perform[cb] on Jan 16 2019
Learn how to select a performance-based user acquisition partner that delivers additional scale while seamlessly complementing your existing marketing efforts.

What to Look for in an Affiliate Marketing Agency

Posted By Perform[cb] on Jan 7 2019
How do you go about shopping for your Affiliate Marketing Agency? Putting your marketing strategy and execution in external hands can be nerve-wracking, so Ignite OPM’s put together some prerequisites to consider during the search for your Affiliate Marketing Agency.

Ignite OPM’s Strategies to Hit 2019 Running

Posted By Perform[cb] on Nov 30 2018
The holiday season is in full swing and our team knows it will fly by in the blink of an eye. We also know it’s well time for Q1 planning. The holidays are a high time for marketing, but it doesn’t stop there. Q1 is filled with opportunities for brand promotion, such as the “New Year, New You” push for health and fitness brands, Valentine’s Day for florist and romance-centric brands, and President’s Day for mattress and appliance retailers. These are just a few of the options Q1 offers. We’ve got the guide to ensure your business sees success during Q1.
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