Performance Marketing

Here, you can read about what’s new in the industry as well as how your brand can benefit from our many years of industry experience and known best practices.

Perform^[cb] Agency Shortlisted for Best Performance Marketing Agency 2021

Posted By Perform[cb] on Sep 16 2021

We’re excited to announce that Perform[cb] Agency has been shortlisted for Best Performance Marketing Agency by the 2021 International Performance Marketing Awards.

Improve Campaign Efficiency with Event-Specific Tracking

Posted By Perform[cb] on May 4 2021

Check out PerformLEAPs Event-Specific Offer Pixel Tracking update improving our affiliate partners’ campaign efficiency.

How to Boost Your App’s Ranking Alongside Your Established Marketing Channels

Posted By Perform[cb] on Apr 13 2021

If you’re a mobile marketer looking to increase your app’s ranking, check out our top tips to successfully scale user acquisition.

Is Apple’s iOS 14.5 App Tracking Transparency the End of the App-First Ad Campaign?

Posted By Perform[cb] on Apr 8 2021

Is Apple’s App Tracking Transparency (ATT) the end of the app-first acquisition campaign? No, of course not. However, the mobile marketing industry continues to scramble in preparation…

Adweek Elevate: Performance Marketing Summit Recap 2021

Posted By Perform[cb] on Mar 31 2021

Check out our recap of Adweek’s Elevate: Performance Marketing event to learn how performance partnerships will achieve guaranteed ROI.

Maximize Campaign Performance with our proprietary platform’s Newest Features

Posted By Perform[cb] on Mar 29 2021

PerformLEAP’s News Feed and MMR Offer Automation give affiliates the ability to achieve ROI and drive results.

Celebrating One Year Since Perform^[cb] Rebrand

Posted By Perform[cb] on Feb 26 2021

Happy anniversary, Perform[cb]! One year ago today, Clickbooth, Adperio, and Ignite OPM came together under this one powerhouse brand.

Perform[cb] Proprietary Platform’s Top New Features of 2020

Posted By Perform[cb] on Dec 14 2020

As 2020 comes to an end, we reflect on our favorite updates to our proprietary marketing technology platform, PerformLEAP!

How to Apply Consumer Insights to Strengthen Your Digital Marketing Strategy

Posted By Perform[cb] on Dec 7 2020

Consumer insights help to unveil a user’s needs, wants, and buying motivations, and assist marketers in improving a range of KPIs.

4 Tips to Creating a B2C Cost-Per-Action (CPA) Marketing Strategy

Posted By Perform[cb] on Oct 28 2020

Let’s be real, with digital marketing opportunities constantly evolving, choosing the ideal customer acquisition strategy can be a bit of a challenge — and that’s why many digital marketers rely on Cost Per Action (CPA) Marketing. Luckily for you, we have a few tricks up our sleeves. Below we reveal our top four tips to mastering your B2C customer acquisition strategy.

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