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Perform[cb] Launches Yaymaker Affiliate Program
Ignite OPM is excited to announce the launch of the Yaymaker affiliate program!
About
Originally conceived as Paint Nite in 2012 and rebranded in 2019, Yaymaker brings communities of like-minded people together in creative environments. Yaymaker offers local events for everyone, from artists to entrepreneurs, to connect, laugh, drink, and try something new. These new experiences range from a new restaurant to Yaymaker’s one of a kind Plant Nites or Innovation Labs. Yaymaker’s events are hosted by an expert in the field, so no prior experience is necessary for attendees. Plus supplies are provided! With more than 300,000 events hosted across 1,400 cities in North America with over 6.5M tickets sold, Yaymaker’s presence is well known. Private events and fundraisers are also available with Yaymaker; they’ve raised over $5M with philanthropic-hosted events to date.
Distribution Strategy
Ignite OPM Account Manager, Mike Martinez is excited to take on the Yaymaker affiliate program saying “Yaymaker is a part of such a unique industry and fun service offering. After extensive research, we’ve found that Yaymaker is one of the only players in this space.” From student perk sites to premier content reviewers and top loyalty sites, the team is ready to implement an extensive recruitment strategy. Mike is looking to partner with publishers in several verticals to cohesively convert sales while also increasing brand awareness. Mike and team are also looking forward to implementing a promotional strategy to ensure as many incremental sales as possible. Finally Mike states, “With a clear strategy in place we’re confident we can launch and scale Yaymaker’s affiliate channel successfully.”
Ignite is excited to work as an extension of Yaymaker’s marketing to secure the successful scale of their affiliate program.
To learn more about Perform[cb] Agency’s affiliate programs, visit our client page.
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