Perform[cb] Launches Hungryroot Affiliate Program
Ignite OPM is thrilled to announce the launch of the Hungryroot affiliate program!
Hungryroot is a healthy personalized grocery service that makes clean eating easy. Offerings include vegan, gluten-free meals and snacks, as well as vegetarian and meat-inclusive options. Founded in 2015 by Ben McKean, Hungryroot was an instant hit online. Hungryroot’s meals are completely customizable for any dietary restriction including nut-free, gluten-free, dairy-free, and soy-free. Each meal is nutritious and can be made in under 10 minutes, making them both convenient and guilt-free. The brand’s subscription offerings are equally flexible with small, medium, and large options for singles, couples, and families. Additionally, all subscriptions can be put on hold, paused, or canceled any time. Having raised $35 million in funding to date and now offering 50 different products for customers to choose from, Hungryroot has found undeniable success in the space.
Ignite Account Manager, Billy Hulbert, and Media Manager, Lauren Hanzalik, look forward to launching the Hungryroot program. For starters, the team will be looking to strategically align and grow publisher relationships. This will include expanding upon existing partnerships and recruiting new publishers to join the program. Additionally, the team plans to work with Ignite’s review site relationships, while ensuring branding is updated and consistent since Hungryroot’s recent rebrand. Finally, Lauren and Billy aim to help Hungryroot stand out and differentiate the brand as the premier healthy personalized grocery service.
The Ignite OPM team is excited to work as an extension of Hungryroot’s marketing team to align strategy and secure the successful scale of their affiliate program.