Posts Tagged "affiliate marketing"

Perform[cb] Launches Yaymaker Affiliate Program

Posted By Perform[cb] on May 2 2019
Originally conceived as Paint Nite in 2012 and rebranded in 2019, Yaymaker brings communities of like-minded people together in creative environments.

Paid Media and its Role in Performance Partnerships

Posted By Perform[cb] on Apr 25 2019
Paid media plays a huge role in the strength of performance partnerships. It’s important to leverage brand-approved key performance indicators (KPIs), such as Cost per Action (CPA) or Return on Ad Spend (ROAS), and current brand performance to measure the success of paid media through performance partnerships.

Affiliate Marketing is a Must-Have Strategy

Posted By Perform[cb] on Mar 29 2019
Affiliate marketing is stronger than ever because advertisers are realizing its benefits when it’s implemented correctly.

Top 5 Affiliate Marketing Trends in 2019

Posted By Perform[cb] on Feb 22 2019
Over the last month, we’ve been monitoring which projected 2019 affiliate trends are already taking hold.  Mobile will take center stage, and many of the other notable trends revolve around this platform.We have identified the following five trends as forerunners for you to keep in mind…

What to Look for in an Affiliate Marketing Agency

Posted By Perform[cb] on Jan 7 2019
How do you go about shopping for your Affiliate Marketing Agency? Putting your marketing strategy and execution in external hands can be nerve-wracking, so Ignite OPM’s put together some prerequisites to consider during the search for your Affiliate Marketing Agency.

Affiliate World Asia 2018: Perform[cb]’s Guide to Bangkok

Posted By Perform[cb] on Nov 7 2018
What better way to close out 2018 than with Affiliate World Asia and a trip to Bangkok? AWA is sure to be two action packed days of innovative performance marketing insight, but in the days surrounding the conference, you don’t want to miss out on all that this vibrant city has to offer! Check out our list of things you won’t want to miss on your upcoming visit.

How Does Affiliate Marketing Support Your Overall Marketing Strategy?

Posted By Perform[cb] on Oct 30 2018
Affiliate Marketing can be defined as performance-based marketing that enables an advertiser (also known as an affiliate) to gain traffic and sales, while only paying a publisher when a sale is made. A publisher could be anything from a website to email or social media – essentially any channel that can track a sale can be considered a publisher.

Affiliate Marketing Tips for Capitalizing on Black Friday & Cyber Monday Madness

Posted By Perform[cb] on Oct 9 2018
Black Friday and Cyber Monday are on the horizon – and no matter what your niche, there’s no denying that this is the season to be in affiliate marketing. It may seem early, but if we’ve noticed anything in Black Friday and Cyber Monday (BFCM) affiliate marketing trends over the past few years, it’s that those who prepare ahead of time reap the most rewards.

Why PR Teams are Partnering with Affiliate Marketing Teams

Posted By Perform[cb] on Aug 29 2018
Agencies are becoming more niche in their services, which requires collaboration with a number of internal teams. Whether you’re filling in the gaps for the SEM division or supporting the internal PR team’s initiatives, it’s important to work together to ensure the overall growth of the affiliate channel and company.

Pros and Cons of Trademark Plus Bidding in Affiliate Marketing

Posted By Perform[cb] on Aug 20 2018
Trademark plus bidding in regard to affiliate marketing is generally controversial. Ignite OPM typically doesn’t allow trademark bidding within their affiliate programs for several reasons. Read on to learn Ignite OPM’s pros and cons of trademark plus bidding in affiliate marketing.
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