- Guide, Outcome-Based Marketing
Performance Channels That Entertainment Apps Can’t Ignore
- Perform[cb]

Entertainment apps know installs are just the start. The real challenge? Converting installs into real
outcomes – subscribers, paying users, loyal fans. With retention rates dropping below 10% by
day 30, scaling growth requires investing in the channels that consistently deliver high-intent users.
Learn where today’s top-performing entertainment brands are finding success.