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Why Your Existing Acquisition Channels Are Only Part of the Picture

Posted By Louise Allison on May 26 2026
Your existing channels aren’t showing the full picture. Learn how outcome-based acquisition drives incremental growth.

Is CPA Marketing Right for Your Brand? 5 Questions to Ask Before You Start

Posted By Perform[cb] on May 4 2026
CPA marketing only works when your foundation is ready. Learn the 5 questions every brand should answer before launching a performance program.

CPI vs. CPE: Which Performance Model Is More Effective for Scaling Finance Apps?

Posted By Perform[cb] on Mar 9 2026
Learn how finance apps can balance growth, user quality, and risk by choosing the right performance model.

Perform[cb] Launches Partner Development Team to Invest in Partner Growth, Stability, and Scale

Posted By Perform[cb] on Jan 13 2026
Perform[cb] launches Partner Development Team to support partner growth through collaboration, optimization, and outcome-driven opportunities.

A Personal Finance Marketer’s Guide to Outcome-Based Growth

Posted By Perform[cb] on Dec 2 2025
Learn how personal finance brands can use outcome-based channels to scale alongside growing privacy restrictions.

How Lifestyle App Marketers Can Maximize Growth Ahead of New Year Intent

Posted By Perform[cb] on Nov 10 2025
Learn how your lifestyle app can capitalize on seasonality with data-driven performance channels.

Turn AI Disruption into ROI with the Outcome Engine

Posted By Perform[cb] on Oct 22 2025
AI Overviews are disrupting search. As organic traffic drops, see how Perform[cb]’s Outcome Engine drives real, measurable growth.

Stop Overpaying for Underperformance: A Growth Playbook for Shopping Apps

Posted By Perform[cb] on Oct 2 2025
Learn how shopping apps can boost ROAS and acquire high-value users with the right performance channels.

How Entertainment Apps Can Drive Real Value From Every Install

Posted By Perform[cb] on Aug 26 2025
Learn how top entertainment apps convert installs into paying, engaged users with the right growth channels.

What ‘Strategic Partnership’ Really Means in Performance Marketing

Posted By Perform[cb] on Jul 22 2025
What makes a partner truly strategic? Learn how shared KPIs, AI tools, and transparency fuel better performance to scale customer acquisition.
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