Perform[cb] Appoints Yuriy Boykiv as Executive Chairman as Company Expands Predictive Outcome Engine

Perform^[cb] has appointed Yuriy Boykiv as Executive Chairman. Boykiv joins through Perform^[cb]‘s partnership with Beringer Capital, where he also now serves as an Operating Partner. In his new role, he will work closely with the leadership team to shape strategic direction, accelerate growth initiatives, and expand the reach of the Outcome Engine.

Boykiv brings more than two decades of experience scaling high-growth businesses at the intersection of e-commerce, digital marketing, and technology. Most recently, he served as CEO of Front Row – a global e-commerce and martech platform he helped build from five separate companies into a unified organization, tripling revenue and EBITDA. He previously served as President of Dentsu X and co-founded Gravity Media, which grew to $50M in annual billings before being acquired by Dentsu International.

The appointment comes as Perform^[cb] continues to invest aggressively in the AI and data infrastructure at the core of its Outcome Engine – connecting brands with high-intent, incremental traffic across more than 26 mobile, web, and pay-per-call channels.