Affiliate Marketing Terms: You Say Affiliate, We Say Partner…You Say, Advertiser, We Say Marketer

The evolution of how we refer to our clients, customers, and partners has begun…right in tune with where the affiliate marketing industry is headed next.

The Advertiser’s Guide to Valentine’s Day Marketing Planning

Cupid’s holiday, and one of the largest online shopping holidays of the year, is just around the corner, but the Ignite OPM team isn’t sweating it. While Q4’s holiday madness was at its peak, our team was ahead of the curve and already planning for Valentine’s Day – after all, planning ahead is everything when it comes to the holidays. If your brand’s running a bit behind, don’t worry, our team’s compiled some of our best tips and tricks to get your team up to speed on everything needed for a successful Valentine’s Day.

Affiliate Marketing Tips for Capitalizing on Black Friday & Cyber Monday Madness

Black Friday and Cyber Monday are on the horizon – and no matter what your niche, there’s no denying that this is the season to be in affiliate marketing. It may seem early, but if we’ve noticed anything in Black Friday and Cyber Monday (BFCM) affiliate marketing trends over the past few years, it’s that those who prepare ahead of time reap the most rewards.

Could “Customer Lifetime Value” Be the Metric You’re Ignoring?

In the affiliate marketing industry, cost-per-acquisition is king. It’s the metric that tells an advertiser how much it costs to drive a sale. But as affiliate marketing evolves, with the help of machine learning and advanced analytic tools, we now have the option to gain a deeper understanding into the customer journey.

“Request an Offer Update”: Providing a Broader Array of Offers by Customer Request

Always aiming to provide the most for our partners, our latest update delivers an even broader array of offers on our platform. Clickbooth is proud to present our newest ‘Request an offer’ feature.

Affiliate Summit East 2018: Perform[cb]’s Guide to New York City

There’s only one thing we love more than Performance Marketing. And that’s the opportunity to experience what a wonderful city like New York has to offer. Here’s our list of absolute “Must Do’s” while attending Affiliate Summit East 2018.

Advertisers: Start earning revenue with Perform[cb] List Management Program

List Owners: Is your data making money for you or just taking up space? Clickbooth guarantees your valuable data will be monetized as effectively as possible, while maintaining its integrity and lifetime value.