Learn How to Scale User Acquisition in 2023
With more than 100,000 apps launching each month, acquiring users is becoming more expensive and competitive than ever before – last year, apps worldwide collectively spent $80 billion on user acquisition. As economic challenges in 2023 result in many marketers needing to operate with fewer resources, lower ad budgets, and increasingly higher user expectations, being strategic is becoming more important than most realize. So, what can your mobile app do to scale quality user acquisition during uncertain economic times?
How to Scale User Acquisition in 2023 – Upcoming Webinar!
On May 18th, 2023 at 1 PM EST, Perform[cb]’s CSO, Matthew Lord, and EVP of Marketers, Lee Aho, will join Business of App’s Director, James Cooper, to discuss how apps across top verticals can strategically scale user acquisition in 2023 amidst potential economic roadblocks. With 30+ years of collective industry experience, Matt and Lee bring a wealth of mobile marketing knowledge and will share how you can develop a winning outcome-based strategy for long-term success. You won’t want to miss it – register today!
What to Expect:
- Quick-win optimization opportunities to remain competitive and maintain efficient ad spend
- Recommended traffic channels to test when diversifying media mix
- How app marketers can prepare to drive sustainable user acquisition growth in Q4
- Three user acquisition success stories with top marketers, including FanDuel