Perform[cb] Agency Announces the Launch of the SWAP Affiliate Program
Perform[cb] Agency is excited to announce the launch of the SWAP affiliate program!
Founded in Finland in 2012, SWAP is an online consignment and thrift store for everyone. After uncovering that clothing was the #1 source of waste, SWAP established their mission of becoming a force for good and changing the way people shop. SWAP promotes sustainability by making secondhand shopping accessible and fun. Celebrating their 10 year anniversary in 2022, SWAP is redefining consignment shopping by facilitating a convenient, safe, and profitable way of selling pre-owned items.
SWAP has over two million unique items in their online store, including activewear, formal pieces, accessories, shoes, and maternity clothing. While storefront thrift stores tend to be the norm for secondhand shoppers, SWAP’s online platform makes it easy to find high-quality pieces as an alternative to buying brand-new. For SWAP, shopping secondhand isn’t just about the transaction – it means keeping waste out of landfills and creating a cleaner world for all. Recognized by Internet Retailer’s Hot 100 list as one of the most innovative e-tailers in the industry, it’s clear that SWAP is a leader in online thrift and consignment shopping.
Perform[cb] Agency is looking forward to growing and scaling SWAP’s existing affiliate program. The Agency team plans to onboard new content publishers and re-engage SWAP’s existing affiliate partners to drive a full-funnel approach. In an effort to grow new customer acquisition and increase the overall average order value (AOV), Perform[cb] will be testing a new commission structure.
The Perform[cb] Agency team is excited to work as an extension of SWAP’s marketing team to align strategy and secure the successful scale of their affiliate program.