cb-Press

Browse information on all of Perform[cb]’s latest news, updates, travel, and awards received.

Affiliate World Asia 2018: Clickbooth’s Guide to Bangkok

Posted By Perform[cb] on Nov 7 2018
What better way to close out 2018 than with Affiliate World Asia and a trip to Bangkok? AWA is sure to be two action packed days of innovative performance marketing insight, but in the days surrounding the conference, you don’t want to miss out on all that this vibrant city has to offer! Check out our list of things you won’t want to miss on your upcoming visit.

Could “Customer Lifetime Value” Be the Metric You’re Ignoring?

Posted By Perform[cb] on Sep 11 2018
In the affiliate marketing industry, cost-per-acquisition is king. It’s the metric that tells an advertiser how much it costs to drive a sale. But as affiliate marketing evolves, with the help of machine learning and advanced analytic tools, we now have the option to gain a deeper understanding into the customer journey.

Top CPA Networks: Vote Perform[cb] Your Number #1 CPA Network

Posted By Perform[cb] on Aug 21 2018
The Performance Marketing Blue Book annually conducts the largest research survey in the industry to identify and compile a list of the 20 Best CPA Networks that brands, merchants, and agencies should be working with.

“Request an Offer Update”: Providing a Broader Array of Offers by Customer Request

Posted By Perform[cb] on Jul 31 2018
Always aiming to provide the most for our partners, our latest update delivers an even broader array of offers on our platform. Clickbooth is proud to present our newest ‘Request an offer’ feature.

Affiliate Summit East 2018: Clickbooth’s Guide to New York City

Posted By Perform[cb] on Jul 10 2018
There’s only one thing we love more than Performance Marketing. And that’s the opportunity to experience what a wonderful city like New York has to offer. Here’s our list of absolute “Must Do’s” while attending Affiliate Summit East 2018.

Clickbooth’s Privacy Policy and GDPR Compliance Updates

Posted By Perform[cb] on May 18 2018
GDPR places new obligations on organizations that process EU personal data. As a result we’ve updated our Privacy Policy to better explain our customers’ and users’ rights, and their relationship with Clickbooth.

Blue Book Panel: Interview with Erin Cigich

Posted By Perform[cb] on Oct 30 2015
Revenue + Performance interviews Blue Ribbon Panelist and our CEO , Erin Cigich to gain more insights into best practices and the future of performance marketing!

Advertisers, STOP mispricing your CPA leads!

Posted By Perform[cb] on Apr 20 2015
Revenue Performance sat down with our very own Lee Aho to get the inside scoop on how advertisers are mispricing their CPA leads. Lee serves as Vice President of Advertisers at Clickbooth, overseeing the department’s strategic marketing, sales and business development, client relationship management, and new product development.