Apply to the
First Lite Affiliate Program
Since 2007, First Lite has set the standard for technical hunting apparel – built for everything from an evening in a tree stand to a nine-day backcountry expedition. Every piece is designed to perform under pressure and last for seasons, with zero shortcuts. And with conservation and public land access woven into the brand’s DNA, First Lite is as much a set of values as it is a product line.
For partners, First Lite is a natural fit for hunting, outdoor, and lifestyle content – from seasonal gear guides and pre-hunt prep roundups to conservation features and gift guides for the serious hunter. With a fiercely loyal customer base and premium products that speak for themselves, First Lite connects powerfully with audiences who live to hunt.
Are you an affiliate partner looking to run the First Lite affiliate program? Join now!
Contact firstlite@performcb.com if you have any questions about the program.
As a First Lite affiliate, you’ll receive the following program perks:
- Cookie Length: 14 days
- Creative: A variety of updated creative
- Support: Dedicated Account Management team

