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Turn AI Disruption into ROI with the Outcome Engine
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Table of Contents
If you’ve been watching your traffic slide while your costs climb, you’re not alone. Search is breaking — and it’s happening fast. AI Overviews and AI answer engines are rewriting how people find information and discover products/services, stealing intent before anyone ever clicks. What used to be a reliable funnel is now an expensive trickle.
The Shift We’re All Facing
- Organic traffic is collapsing. Answers now live in the AI results.
- Paid costs are rising. SEM is up 6–10% just to keep pace.
- Your funnel is fragmenting. CTRs are down as much as 30%.
- But you’re being asked to deliver the same (or bigger) results, even though the rules have changed.
Why This Hurts
- Your SEO crawl-to-click ratio has jumped from 6:1 to 18:1 – organic visibility is nearly gone.
- The predictable search funnel you once counted on is disappearing.
- Traffic and clicks — the signals you’ve always optimized against — no longer map to revenue.
And yet, your growth goals don’t pause. You still need users, sales, subscriptions, lifetime value.
Your Choice
You could scramble to retool content for AEO or AISEO and hope it’s enough.
Or you could stop chasing disappearing clicks and step beyond the search bar.
The Outcome Engine: Battle AI disruption with the AI that puts outcomes, not traffic, at the center of your growth.
Here’s what it means for you:
- No rip-and-replace: The Outcome Engine works alongside your existing channels.
- Smarter spend: AI continuously reallocates budget across 26+ channels to find what is working right now.
- Performance-based outcomes: Purchases, subscriptions, funded accounts and LTV — not vanity metrics.
- Always in sync: Campaign models retrain every 2 hours.
- Diverse acquisition: Reach high-intent users across display, native, CTV, in-app, card commerce, and email – with a focus on channels you’re not already in.
- Protected growth: Fraud and compliance tools ensure every click is clean.
Why It Matters for You
While others scramble to patch together strategies for AI search and SEO, you can leap ahead with growth that’s immune to the drop-off and disruption.
When old, reliable channels fail, the Outcome Engine is the AI that will reignite your growth. Reach out to learn how.