Posts Tagged "content marketing"

Leverage Content Marketing to Generate Affiliate Marketing Success

Posted By Perform[cb] on Aug 9 2021
Looking to revamp your customer acquisition strategy? Learn more about how Content Marketing can lead your business to success within the affiliate space.

Non-Traditional Performance Partnership on a CPA

Posted By Perform[cb] on Aug 14 2019
There’s a common marketing belief that partnership marketing is primarily comprised of deal and loyalty sites. Deal and loyalty are the baselines for which affiliate programs are built.

How to Test into Unique Performance Marketing Distribution Opportunities

Posted By Perform[cb] on May 28 2019
Historically when thinking of performance marketing distribution, loyalty and deal sites are the first channels that come to mind.

Paid Media and its Role in Performance Partnerships

Posted By Perform[cb] on Apr 25 2019
Paid media plays a huge role in the strength of performance partnerships. It’s important to leverage brand-approved key performance indicators (KPIs), such as Cost per Action (CPA) or Return on Ad Spend (ROAS), and current brand performance to measure the success of paid media through performance partnerships.