Performance Marketing

Two Verticals that Aren’t Slowing Down in a Stay-at-Home Economy

Posted By Perform[cb] on Apr 20 2020

With COVID-19 making its presence known across the globe, virtually every country is now well entrenched in the new “stay-at-home” lifestyle. Government-mandated social distancing measures have restricted […]

4 Steps to Master Lead Generation in Performance Marketing

Posted By Perform[cb] on Apr 14 2020

During this time of COVID-19, marketers are looking to digital tactics to supplement the lead generation efforts that would have taken other forms under normal circumstances. Performance […]

Perform[cb] Agency Launches Courant Affiliate Program

Posted By Perform[cb] on Apr 9 2020

Perform[cb] Agency is pumped to announce the launch of the Courant Affiliate Program! Courant is changing the way we’re charging all of our smart devices. Launched in […]

Vertical Performance in the COVID-19 Era

Posted By Perform[cb] on Apr 9 2020

Last week we released our white paper Pivoting in a Pandemic, which offers a deep dive into vertical performance and trends in the time of COVID-19. In case you missed it, catch up on the highlights here!

Performance Marketing – The Most Certain Marketing Channel in an Age of Uncertainty

Posted By Perform[cb] on Apr 7 2020

The eruption of COVID-19 has certainly been one of unprecedented magnitude, with businesses of all sizes feeling the impact, both economically and emotionally. In anticipation of the […]

4 Tips for Marketing in A Constantly Changing Landscape

Posted By Perform[cb] on Apr 1 2020

How marketers can pivot from “real-world” marketing to digital in order to navigate this time of uncertainty due to COVID-19

Perform[cb] Ranked Again as Top 10 Media Partner by AppsFlyer

Posted By Perform[cb] on Apr 1 2020

AppsFlyer, the world’s leading mobile attribution platform, has once again Perform[cb] ranked as a Top 10 mobile media partner

Partners, Your Pixels Just Got More Powerful

Posted By Perform[cb] on Mar 30 2020

Not all platforms are created equal when it comes to setting up tracking pixels. Depending upon the limitations that exist within a given source (be it Facebook, […]

You Say Affiliate, We Say Partner…You Say Advertiser, We Say Marketer

Posted By Perform[cb] on Mar 27 2020

The evolution of how we refer to our clients, customers, and partners has begun…right in tune with where the performance marketing industry is headed next.

Perform[cb] Agency Launches Wild One Affiliate Program

Posted By Perform[cb] on Mar 18 2020

Perform[cb] Agency is thrilled to announce the launch of the Wild One affiliate program! Launched in September 2018, Wild One is springing a new wave of equally […]