Behind the Scenes at Think Bigger 2019

This post was originally published on, which is now Perform[cb]. Read the press release here.
“We are only as strong as we are united, as weak as we are divided.” — J. K. Rowling

This past week, our Denver, Bosnia, and remote offices joined the rest of the team in sunny Sarasota, FL for a few days of learning, bonding, and thinking bigger –  all while enjoying a poolside beer with unbeatable company. 

Hosted at the luxurious Sarasota Modern hotel (complete with balcony bathtubs and stunning views of the bay), our Think Bigger conference kicked off with happy hour and ping pong tournaments set against the backdrop of a quintessential sunset.

The idea for this year’s Think Bigger was born out of a Colorado hike with CEO Erin Cigich and other members of the leadership team. They wanted to bring together their teams from around the world for a unique, invigorating team building experience. 

 Throughout the conference, the Denver, Sarasota, and Bosnia offices melded together to form one team working for a greater purpose. The days were jam packed – from captivating keynote speakers to interactive sessions in leadership, we were constantly on the move.

The only rules were:

  1. Think courageously
  2. Think bigger
  3. Think as One Team

Much of the event was interactive, including group exercises in leadership, breakout sessions with different departments, group photo challenges, and – the fan favorite – a heated battle of team-wide ‘rock, paper, scissors.’

One of the conference activities was in partnership with Boards for Bros, a non-profit organization dedicated to donating gently used skateboards to children – both girls and boys – who cannot afford their own. We worked together to refurbish boards with new wheels and add some creative decor. Giving back to our community is, and always will be, one of the greatest aspects of being on this team.

For many of our team members, this was the first time meeting employees from the other offices in person. Events like these go beyond just learning about the industry and company. They offer opportunities to work more closely together as a team, get to know each other on a better level, and align our goals for the coming year.

“There is no other organization in the world with the collective depth of performance marketing experience that we have here today” said Cigich, addressing the team during the event. “Our goal is to continue to invest in, empower and challenge you to grow, knowing that when you grow, we all grow together.”